Bulgaria all year round – discover the country’s diverse tourism offering
Sunny Black Sea coastlines, mountain landscapes, thermal springs, rich cultural heritage and local cuisine. Bulgaria offers much more than a seaside holiday. At ITTF Warsaw 2026, the country will showcase its diverse tourism offering, inviting visitors to discover Bulgaria as a year-round destination.
The Ministry of Tourism of the Republic of Bulgaria is responsible for promoting the country internationally, developing international cooperation and strengthening Bulgaria’s position as an attractive, safe and competitive travel destination.
From seaside escapes to mountain adventures
Bulgaria’s tourism offering caters to a wide range of interests. In summer, visitors can enjoy sandy beaches, coastal resorts, family holidays and water sports. In winter, the country’s mountain regions attract skiing enthusiasts, while throughout the rest of the year they offer opportunities for hiking and outdoor activities.
Spa and wellness tourism is another important part of Bulgaria’s appeal. The country’s wealth of mineral springs, thermal waters and spa resorts provides opportunities for both short relaxing breaks and longer stays focused on rest and rejuvenation.
Bulgaria also has much to offer lovers of history, culture and regional cuisine. Historic towns, local traditions, Bulgarian cuisine and wines offer insights into the country’s distinctive character. Protected natural areas, adventure tourism and lesser-known destinations further encourage visitors to explore Bulgaria beyond its most popular tourist routes.
Bulgaria at ITTF Warsaw 2026 – new opportunities for cooperation
At Bulgaria’s stand at ITTF Warsaw 2026, visitors will discover a diverse range of tourism products and travel inspiration, while industry professionals will have the opportunity to establish contacts with Bulgarian tourism businesses, local authorities and regional organisations.
The Ministry of Tourism of the Republic of Bulgaria invites Polish tour operators and travel agents interested in expanding their travel offerings, as well as hotels, holiday resorts, spa and wellness facilities, and businesses operating in business tourism and MICE. The event will provide an opportunity to explore new avenues for cooperation, develop travel programmes and create tourism products tailored to the needs of Polish travellers.
Bulgaria’s stand will also offer inspiration for media representatives, travel journalists and content creators looking for fresh story ideas, authentic experiences and lesser-known destinations to showcase to their audiences.
Discover Bulgaria
Taking part in ITTF Warsaw 2026 offers Bulgaria an opportunity to strengthen its position on the Polish tourism market, promote travel beyond the summer season and develop business relationships between Polish and Bulgarian partners.
For visitors to the fair, it will be a chance to see the country from a new perspective and discover the many experiences it has to offer – from sunny seaside holidays and mountain adventures to relaxing spa retreats and journeys through its history, traditions and local cuisine.
Discover Bulgaria’s tourism offering at ITTF Warsaw 2026 and explore a destination worth visiting all year round.
